Google My Business Execution Guide For Loan Officers

The Ultimate Local SEO Guide

Enable Messaging on the App

Google My Business has a messaging feature.

This allows potential customers to message you – without even visiting your website.

Based on the research, the listings which enable this feature and have response times of less than 24 hours – are rewarded with better visibility.

Your listing will have message buttons added:

Note: Google My Business is always testing how to display its features. So this may look different for your listing.

The process


Download the free app. The messaging feature is only available on there.

Below are links for Android and Apple iOS versions.

If you’re reading this on your computer, I’d recommend searching for it in the app store on your phone or tablet.


Apple iOS:

  • Sign in to the app with the same account as your Google My Business listing.
  • Select the listing you would like to enable messaging for.
  • Navigate to the Customer section.
  • Tap messages and “Turn On” 

Important: Make sure you enable notifications for the Google My Business app.

Without notifications, you won’t know if someone messages you, unless you manually check the app.

If someone messages you, it’s important to respond within 24 hours.