Google My Business Execution Guide For Loan Officers

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New GMB features are coming

 

The pandemic rocked our world.

But there’s a silver lining.

(As far as Google My Business is concerned.)

It has forced Google to speed up their timelines with the platform.

They recently announced some new features:

Support Links + Gift Cards: People can now make donations or purchase gift cards directly from GMB listings.

Virtual Appointments: Customers will be able to book online appointments on select listings. 

This includes the ability to collect payments, if your business charges for appointments.

Secondary Hours: If you have special hours – you can now add them to your listing.

Example:

Many grocery stores have dedicated hours for seniors during the pandemic.

Until now – there wasn’t a clear way to communicate this on Google My Business.

Food Delivery Apps: Restaurants will be able to control which food delivery apps are associated with their listing.

It’s an important consideration – due to the high fees charged by apps like Door Dash and Skip the Dishes.

Updates to the documentation will be made to reflect these new features.